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美道家・マナーコンサルタント 西出ひろ子プロデュース
Japanese Traditional Formal Bag

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HIROKO STYLE
HIROK♥MANNER BAG

このたび 日本のフォーマルバッグシェアNO.1(約90%)の
老舗『岩佐』製作の日本伝統技法を用いたバッグのプロデュースを
マナーコンサルタント・美道家 西出ひろ子がプロデュースいたしました。

老舗『岩佐』が100%日本製にこだわり製作する“日本の心”と
西出ひろ子の提唱する”真心マナー“の美しい心がバッグというカタチで誕生。

世界中のひと達に 伝統ある美しい日本の心をバッグにこめてお贈りいたします

  • 日本伝統技法
    貼り合わせ
  • 日本フォーマルバッグシェアNO.1
    老舗 岩佐
  • 真心マナー第一人者
    西出博子

HIROKO STYLE HIROK♥MANNER BAG

Japan's Finest Traditions and Formalities

Our new collection of Hiroko Style and HIROK♥MANNER BAGs are all made with very traditional and distinct Japanese technique called "hariawase".

We assemble the parts without use of a sewing machine, instead we prioritize the use of a special adhesive.

Why don't we use sewing machines?

These exceptional bags display great elegance and beauty.
Alike other luxurious bags and thanks to robust paddings, our bags are made to avoid tipping over and maintaining their shape to offer you a better experience. (Casual bags do not provide these type of paddings)

To order to stay up by itself, a special padding is required.

When making use of a sewing machine, unfortunately these special paddings cannot be placed.

These robust paddings are required to be individually placed on each bag with the application of a special adhesive. This is a unique and refined process.


It is essential that the paddings are placed very carefully from one end to the other.

Even in Japan, this quality and type of craftsmanship is rarely found.

Iwasa's cutting edge technology is making its way to the next generations and the production will continue to thrive in the years to come.

In respect of formal Japanese bags, this craft is undoubtedly the only one of its kind in Japan.


About Iwase: The oldest formal bag manufacturing company in Japan

Established in 1928, Iwasa has been in business for close to nine decades.

Currently, Koji Iwase is representing the company as the third generation president

The business begun by manufacturing Japanese sandals (zouri) and straps (hanao)

Ever since, the craftsmen have continued to manufacture these sandals.
In parallel of producing sandals, they decided to start producing bags for kimonos.

These "Kimono bags" are made by an exclusive technique called "hariawase".

After three decades of refining this technique, Iwase decided to produce formal black bags.

Currently, the two flagship products are the formal black bags and the bags made with kimono fabric.

Despite being thoroughly focused on Japan, Iwase would like to share their know-how with people from all over the world.

That is what Japan’s NO.1 formal bag manufacturing company truly symbolizes.

マナーコンサルタント 美道家 西出ひろ子
取材申込

運 営 元:HIROK♥MANNER Group HIROKO ROSE株式会社
共同運営:一般社団法人マナー教育推進協会 FAST MANNER SCHOOL

TEL: +81 (0)3 5413-7377 FAX:+81 (0)3 5413-7321
代表本部:東京都港区元赤坂1丁目7番10号 元赤坂ビル9階

ウイズ株式会社
HIROKO ROSE株式会社
HIROK♥MANNER SALON
FAST MANNER SCHOOL
(一社)マナー教育推進協会

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